Market
The Market Research identifies collects and analyzes information for decision-making related to the identification and solution of problems or marketing opportunities.
-
Market potential
-
Customer satisfaction
-
Habits and consumer attitudes
-
Test of concepts
-
Communication studies (pre-test and recall campaigns, creative pathways)
-
Institutional image
-
Corporate image
-
Strategic repositioning
-
Organizational environment
-
Test of products
-
Perception and Brand Image
-
Shopper
-
Packaging test